== Strategy #3 2 - Improving communication of current innovation and entrepreneurship opportunities to students. ==
During interviews with first year students at UTS we discovered that communication of existing innovation and entrepreneurship opportunities was lacking and potentially resulting in students not attending events or not gaining a proper understanding of the existing opportunities.<br/><br/>As a result we would like to identify methods for improving the communication between innovation resources and students and help connect interested students with events and activities that can help them on their entrepreneurial journeys. Our current prototyping has found that QR codes while initially seaming like a fun and interesting way for students to interact is actually seen as a hindrance and may not be fully utilised as would be expected.<br/><br/>We would like to trial more advertising and communication techniques such as an "innovation board" in a communal area of the university, "abstract links" that get students completing a challenge or game to gain access to a link to information or mass advertising drops using interesting mediums such as bouncy balls with links or slickers found all throughout the university.