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== <span style="font-size: medium;">Tactic #2: Test the idea.</span> ==
<font size="3">Make the first activity for students in an innovative and creative way!</font>
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= <span style="background-color:#afeeee;">Strategy #3: </span><span style="font-size:x-large;"><span style="background-color:#afeeee;">S</span>'''<span style="background-color:#afeeee;">tep by Step Innovation Program</span>'''</span> =
*Modification: Add to the screensaver (poster) an incentive, for example free pizza, to go visit the building.
<div><br/></div><div><br/></div><div>Reflection: At first sight, some of the audience will be interested in going to visit the building, getting to know about what happens there, and take part of the projects. Also, it will probably be a minor number of people. Improving the screensaver with an incentive, can bring more people to get to know the place and later, eventually, become interested in the building itself and its projects.</div><div><br/></div><div>Adaptation: At first, my idea was to make students aware of a place that could give them tools for innovation that they didn't have nor use through a publicity that was going to be deployed as a wallpaper in the lab. computers (wich are pretty much used by every student nowadays). But seeing the board made me realize that this could be a lot bigger, I think that if we manage to set a plan that develope this big abstract "innovation" concept through different and more tangible aspects like (mindsets philosophy, coding, etc) in a ten month period that could be displayed as a thematic publicity that engage with students in all ways (Social media, faculty banners, apparel, etc). A big opportunity could be created for different segments to relate. For example, entrepreneurs could be involved in the process so they can expose their projects to the students but also to different market sponsors that could be interested like (Hardware, software, telecommunications, etc) in the networks created. In this process, students can engage with entrepreneurs and even create relationships that could become collaborative projects. This of course enabled by a well designed program/campaing that could lure stundents to this activities.</div><div><br/></div><div><br/></div>
== Tactic #1: Validate the idea.<br/>== <span style="font-size: 12px;">See if it is feeasible to change computer's wallpapers and carry out the campaign.</span> ==
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== Tactic #2: Desing atractive material.<br/>== <span style="font-size: 12px;">Design wallpapers and broadcast material, that can really atract stutend to the place.</span> ==
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== Tactic #3: Ask for permissions. <br/>== <span style="font-size: 12px;">We have to get the permissions to change computer's wallpapers, to be able to diffuse and use the building.</span> ==
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== Tactic #4: Ready!<br/>== <span style="font-size: 12px;">Do the activities and invitations. Very important: Buy the pizza! ;)</span> ==