Founders Workbench exists primarily to relay the legal expertise of Goodwin Procter toward early-stage entrepreneurs by giving them free, easy access to the organizational and legal documents necessary for starting a company. Within the context of Goodwin Procter, the site was also designed to communicate that Goodwin Procter understands the hurdles to entrepreneurship and the resources needed to overcome them. This plan was successful: since the site's release, both it and Goodwin Procter have gained a loyal following within the entrepreneurial community<ref>http://blog.onenorth.com/2013/04/25/new-founders-workbench-helps-entrepreneurs-kick-start-their-business-ventures/#.UkxSO99hI54</ref>.
According to Lee Feldman, Director of Communications at Goodwin Procter, "We do have mechanisms on the web site that allow entrepreneurs to submit specific questions, and in some cases, these conversations result in Goodwin Procter engagements. However, Founders Workbench’s central goal is to support and engage with the larger startup community. The site was always intended as a standalone support mechanism for the startup community, not a sales development tool."
== Distinct Differences From Other Offerings ==