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Nicholas OOI (Nick/Nicholas) is currently the founder and CEO of Further & Not Limited, co-founder of Audacity Limited, and the Chairman of the Board of Directors of Ooi Cheng Aun and Sons Private Limited. Before that he was an Innovation Lead [https://cisl.hkbu.edu.hk/cisl/staff.html (Link)] @ TriAngle at the Centre for Innovative Service-Learning [https://cisl.hkbu.edu.hk/triangle/about-triangle.html (Website)], who promotesicle promote the concept of Social Innovation and cultivates innovation culture and spirit at Hong Kong Baptist University (HKBU). TriAngle is a Social Innovation co-working space for social innovators and entrepreneurs for social good at HKBU to gather, network and make an impact through creativity, interactivity and collaborations.

He was also a Programme Manager of the Lingnan Entrepreneurship Initiative [https://www.ln.edu.hk/lei (LEI)] at Lingnan University (LU) in 2021. Since 2017, LEI has reached more than 20,000 beneficiaries and has organized more than 250 events related to innovation and entrepreneurship. Together with his team from TriAngle and LEI, they have incubated more than 80 start-up and social enterprise teams (including HKBU Social Innovation Incubates: [https://www.hkbu.edu.hk/en/whats-new/campus-digest/2023/marketing-student-recognised-for-running-social-enterprise.html ReCube (Climate Action Recognition Scheme Acceleration Awardee 2023)], Star Fragments, Farmers' Bridge, SportCanHeal852, and STOTE; and [https://lei369.wixsite.com/my-site LU Start-up teams: FlashGreen (Champion of HKSEC 2023), SENmily, Rehome and more)], to contribute to the I&E eco-system for social good in Hong Kong.

In order to guide future imagination and create a campus atmosphere of entrepreneurial spirit, the Taiwan Ministry of Education focuses on the cultivation of cross-disciplinary talents in design thinking. Nick representing HKBU established a collaborative venture with the Fu Jen Creative Design Center at Fu Jen Catholic University (Post-event Report), Taipei Medical University, and the Ministry of Education in Taiwan for this project. This partnership was to adapt and refine the Design Thinking approach to better align with the unique needs and context of education in the Asia Pacific region, and partnering with with Fu Jen Catholic University, they published a booklet on this project 苗圃計畫 ([https://proj.moe.edu.tw/design-thinking/Default.aspx Design Thinking in Taiwan]) by using the context Nick has developed.   '''Intergenerational Engagement Initiative'''  Health is more than the absence of disease or infirmity. According to the WHO, health includes physical, psychological and social aspects. With the increase of older generation in Hong Kong, With the increase of the older generation in Hong Kong, the government is implementing new policies to improve healthcare and retirement services. To encourage collaboration between different generation from various age group, Nick founded the project, Think-Act-Contribute (TAC). The TAC team, led by Nicholas, has created a simple and funky dance move in order to help spread health awareness and health messages to the local community. His team not only dances, but they also help to encourage youth and elderly to get involved in the TAC project, which, in turn, helps to create an environment fostering intergenerational partnership.  *[https://commons.ln.edu.hk/cgi/viewcontent.cgi?referer=https://www.google.com/&httpsredir=1&article=1254&context=osl_conference Conference Paper: Intergenerational Partnership Community Projects: A case study in Hong Kong]  '''Anti-Crime Dance with Hong Kong Police Force (HKPC)''' Choreographed by Nicholas and a group of 30 elderly, and founded by Hong Kong Police Force in Tuen Mun District, the "HKPF Tuen Mun District Anti-Crime Dance" aims to fight crime in the district after a rapid increase of virtual money laundring cases in Hong Kong. This [https://www.youtube.com/watch?v=rFyEeVQGySk YouTube video] featured a performance by over 68 elderly members of the Police Community Relations Team, and in collaboration with the staff of Lingnan University. It was filmed at the Lingnan University campus, synchronized with the theme song "Heroic Tales," to demonstrate a resolute determination to combat crime through the movements of the dance. This event aimed to engage community support for the police in a united effort to combat crime, showcasing a spirit of mutual assistance and cooperation.  *[https://www.police.gov.hk/offbeat/995/sim/450.html (Chinese Article) https://www.police.gov.hk/offbeat/995/sim/450.html]  '''The Institute of Electrical and Electronics Engineers (IEEE) -''' '''Special Interest Group of Humanitarian Technology (SIGHT)''' Nicholas was a member of IEEE SIGHT from Mar 2019 till Dec 2019. The committee's responsibilities include strategic communications like managing newsletters and websites, and promoting and recruiting for SIGHT groups, ensuring they share best practices and connect globally. Additionally, the committee advocates for the SIGHT program, highlighting its successes and benefits to enhance volunteer participation and maintain the brand's relevance. The committee also manages professional marketing and branding services to keep the SIGHT brand vibrant and appealing.