Changes

The University of Oregon Innovation innovation and Entrepreneurship entrepreneurship landscape canvas has many opportunities. With two very strong programs at the University: , Product Design and Entrepreneurship , there is tremedous opportunity for cross overcrossover, collaboration and joint innovation. The biggest issue: how to integrate two fairly segregated disciplines. Design students excel in the product creation side , whereas entrepreneurs tend to excel in implementation: (at least as observed at U of O). These two disciplines have alot to offer one another, ; it is just a matter of getting the right people together. Designers need to create a mindset that the design process does not end at final prototyping, ; it continues into implimentation. FurtherFurthermore, business students can learn alot a lot about the design process, iterative ideation and rapid prototyping. This is my mission as a UIF at the University of Oregon.