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= <span style="font-size:large;"></span>Overview<br/> =
 
<span style="font-size:large;">Who are the competitors at a Startup Weekend? How to I get them to come to my Startup Weekend? It takes a lot of time and energy to put on a successful Startup Weekend, but from my experience as a competitor there is only one thing that the whole event rides on.</span>
    = <span style="font-size:large;">'''<u>People.</u>'''</span> <span style="font-size:medium;">&nbsp;</span>
<span style="font-size:medium;">Specifically the competitors. Attracting the right people to the event is key to an exciting, productive, and innovative SUW. Each startup weekend needs a combination of makers, designers, and business developers to help achieve this goal. Here’s a quick overview of what these innovators bring to the event:</span>
<span style="font-size: medium;">Business Developers define the product or service in terms of its potential to grow into a profitable business, or successful non-profit. They bring understanding of business model development, market identification, pitching, and other similar skills. For example a business administration major might provide a business model for the product the team has developed, or suggest a pivot to the products initial function to better capture a market.</span>
<span style="font-size:medium;">&nbsp;</span> <span style="font-size:large;"><u>'''Strategies:'''</u></span> <span style="font-size:medium;">&nbsp;</span>
<span style="font-size:medium;">Reaching all of these groups takes strategic marketing that happens months in advance of the actual Startup Weekend. Some tips to successfully marketing to these groups:</span>
<span style="font-size:medium;">&nbsp;*</span><span style="font-size: medium;">I don’t think this club exists</span>
 
[[Category:Resources]]
<span style="font-size:medium;">&nbsp;</span>
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