= <span style="font-size: xx-large;">Strategy #1</span> =
We recognize that the institutions and resources for innovation and entrepreneurship already exist at James Madison University, and that we must strive to increase the utilization of these facilities. In addition, we will work to improve and update areas of the university that may not receive as much attention as some.
== Tactic #1: Marketing of Innovation and Entrepreneurship in the Survey Method ==
*Description: Incentivize students to participate in a survey to learn more about Innovation and Entrepreneurship programs available on campus with free food.
**D-Hall Commons gets a lot of foot traffic every day making it an easy location to consider when implementing this survey. This is also a place that many organizations already utilize for similar ways of capturing students’ attention.
**Festival Conference Center is the equivalent of commons, but on East Campus, allowing students who are not on the main campus to access the same information we are providing.
**Showker Hall is where most of the Innovation and Entrepreneurship programs are since it is the business school, but since there is construction currently in that area, it could get a little hectic trying to find these I&E resources. Setting up a survey station there would also be beneficial in that aspect.
== Tactic #2: Funding for Programs All Over Campus That Have Innovators ==
*Description: A new, interdisciplinary, course hosted by XLabs that focuses on teaching students successful business practices, agile team management, human -centered design, and much more. The class would ask for students to form into teams and progress through the design of a project by hitting bi-weekly deadlines and then giving a final pitch to a panel of judges that would then decide on whether or not they want to financially support the teams’ project/business.
== Tactic #3: Updating and Innovating on Liberal Arts Curriculums ==
*Description: An organization and summit dedicated to creating connections between various organizations on campus with interests in Innovation and Entrepreneurship.
**This organization would be a board with liaisons from various clubs on campus that would serve as connections, and representatives, for each of these I&E organizations.
**Additionally, an annual Innovation Summit would be held for faculty and students to discuss how to implement I&E in higher education as well as the opportunities present on campus. Events could include: presentations, landscape canvases, inter-group projects, and more.
== Tactic #5: Funding the Patenting Process for Students. ==
*Description: An organization dedicated to assisting students with unique, innovative ideas in the process of getting their creations patented, trademarked, or etc., as well as providing funding for this costly, time-consuming process.
**This program would be open to any student with a passion for creating, but would work closely with STEM majors who sometimes require specialized creations to be made for their Jr/Sr Capstone project.
<div><br/></div>
= <span style="font-size:xx-large;">Strategy #2</span> =
<span style="font-size:small;"><span style="font-family:tahoma,geneva,sans-serif;"><span style="white-space: pre-wrap; background-color: transparent; caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0);">Provide students with more innovative and entrepreneurial opportunities by exposing them to the Landscape Canvas & Wiki Pages. This would be executed by making information easily accessible and intuitive for students campus -wide.</span></span></span>
== Tactic #1: Interactive Panels and Tablets Across Campus ==
== Tactic #4: Hold Seminar Targeted at Underclassmen ==
*Description: Hold seminar seminars open to all students walking through the different opportunities found in the Landscape Canvas.
**Have representatives from courses, programs, and organizations speak about how they inspire innovation and entrepreneurship type thinking.
**Give out small brochures describing the information on the landscape canvas.
</ul></ul>
</ul>
</ul> *<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Recognition of students through rewards, prizes, or opportunity to implement a project</span></span>
*<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Can lead to real projects and solutions that aren’t apart of the engineering curriculum</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
</ul></ul>
</ul>
*<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">The ability for students to gain experience that allows them to distinguishes themselves and gain valuable skills</span></span>
*<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Ability for students to gain experience that allows them to distinguishes themselves and gain valuable skills</span></span>
</ul>
*<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Make it open for all years (Freshman - Senior)</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
</ul></ul>
</ul>
*<span id="docs-internal-guid-c7a728b4-7fff-9eee-de7c-0ebfe62e77fe"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Teams intermingled with students from all different years so knowledge and wisdom can be exchanged</span></span>
= <span style="font-size: xx-large;">Strategy #3</span> =
Bring international students to James Madison University for a 2 -week summer program focused healvily heavily on innovation and entrepreneurship.
== Tactic #1: Course Variety ==
*DecriptionDescription: Provide courses in various fields of study to encourage a wider audience of students.
**Examples:
***Engineering
***Business Start -Up
***Rapid Prototyping
== Tactic #3: Hackathon Connections ==
*Description:Provide students with the opportunit opportunity to make connections through a hackathon which that would take place during the summer school program.
**Sponsors could incorporate prizes.
**Company employees and James Madison faculty would serve as mentors during the innovative process.
**Students can search out for potential jobs or internship opportunities.
**Participants are given the opportunity to engage in design thinking.
*<span id="docs-internal-guid-7aaa6134-7fff-0a5a-d051-f8fa34a7d61d"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Takeaways:</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
</ul></ul>
</ul>
</ul>
*<span id="docs-internal-guid-7aaa6134-7fff-0a5a-d051-f8fa34a7d61d"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Open for all years (Freshman - Seniors) and for all majors</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
</ul></ul>
</ul>
</ul>
== Tactic #1:Convert Office Spaces ==
*Description: Transforming the current offices in Lakeview Hall into an expanded collaborative work and makerspacemaker space.
**Remove non-innovative spaces in Lakeview Hall to provide more room for innovation and space for more technologies.
*Description: Convert or improve current lab spaces around campus into X-Labs affiliated maker spaces.
**Help to promote X-Labs name names and encourage participation in innovative opportunities.**Further , establish X-Labs as an asset to the JMU ecosystem.
= <span style="font-size: xx-large;">Strategy #5</span> =
== Tactic #1: Theme Based Think-A-Thons ==
*Description: Cultivate talent in theme -based hack-a-thon style events that correlate to the various colleges of academics, but appeal to the general population. We would want to create a brand that does not alienate or intimidate students that don’t necessarily think of this as “their” thing.
**1-2 times per month
**24hr Think-A-Thons
****Reinvent the classroom
***College of Health and Behavioral Studies:
****Create low-cost products that meet the basic needs of the world's poorest people
***Integrated Science and Technology / School of Art, Design, and Art History:
****Designing for a sustainable campus
****Fashion Think-A-Thon
**The theme of these thinker-mixers/hack-a-thons would vary each time and would touch on topics that are up-to-date with current events to help attract students from all colleges within JMU. This , in turn, would help continuity of participation and the dismantlement of silos.
**Gathering participant information gives us a more defined target audience to project some marketing efforts towards.
**Approaching these events with hopes of there being multi-disciplinary teams does not expedite the view that these are hack-a-thons or "techie" events. This merely generates exploratory and problem-solving experiences to for any given area of study.
== Tactic #2: Make the I&E Network Accessible to Students ==
*Description: Launch a heavily marketed website that establishes a network for students looking to collaborate and pursue a business or product idea. This JMU affiliated website would help spread awareness of funding opportunities, resources available on campus, upcoming I&E events, and clubs/groups.
*Replicate a Landspace Canvas for I&E or create a landscape map to guide students through the process of finding relevent relevant resources on campus for their prospective entrepreneurs.
**Daniel Phonelath will spearhead this project.
== Tactic #3: 100 Level Collaborative Course ==
*'''Course Description''': A 100 level course that will bring freshman freshmen across a variety of majors together to help with the transition from high school to college. This course will utilize group discussions and short-term projects with teams made of diverse disciplines to foster collaborative and teamworking skills growth. *Emphases on leadership, creativity, and design thinking through 3 week -long projects.**<u>Leadership</u>: Through the use of the JMU Dux Center students will benchmark their leadership/teamworking skills style at the beginning of the course. Through out Throughout the course , as they finish a 3 -week project cycle, the group leader will receive 4-5 leadership reviews from their team members and each team member will receive reviews from their team members. At the end of the course , a student will have participated in 4 groups, lead one, received feed back feedback and completed the leadership challenge workbook.
**<u>Creativity</u>: During class students will practice creativity exercises, learn it's application and further their understanding through the text; "Creative Confidence" By David and Tom Kelly.
**<u>Design Thinking:</u> The course will be project-based with the application of light design thinking. In 3 weeks students will have had to discover more about a problem they have to solve, ideate solutions, prototype solutions and select the best idea for presentations.
**<u>Public Presentations</u>: At the end of a 3-week cycle each team will present their process, idea , and prototype in a public space such as TDU. Each student will be required to bring at least 2 guests (no repeats) to this public event.
*Course Plan
**Find the best way to register the course on MyMadison by Oct. 23, 2018
**Continue interviewing professors who show interest in coleading co-leading the course until Nov. 6, 2018**Meeting with all stakeholders and potential course coleaders leaders to create a plan of action-Nov.9-13, 2018
'''<span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-family: Arial; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Tactic #4: Internship Workshop</span></span>'''
<ul style="margin-top:0pt;margin-bottom:0pt;">
<li><span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Description: Address pain points with internships and gauge interest for future workshops from first and second -year students.</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
<li><span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">This workshop’s purpose is to be an introduction to summer internships available for engineering students. Through this workshop participants will learn about what types of internships their peers have attended previously, the different types of internships available per discipline of engineering, and will participate in a discussion to gauge what content future workshops will cover.</span></span></li>
</ul></li>
<li><span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Have an open discussion with students about what it is like to be an intern and some advice for applying/ interviewing</span></span></li>
<li><span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Topics to talk about with students:</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
<li><span id="docs-internal-guid-4bf21079-7fff-4dc3-fd48-1dd5af505786"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Tailoring your classes/ electives to score your target internship</span></span></li>
*Description: Test, iterate, and scale MadX Labs, JMU’s first seed-stage startup accelerator.
**MadX Labs will serve JMU’s most talented student founders, giving them the opportunity by leveraging the resources of an a University and its potential contacts. We will give young entrepreneurs at JMU the opportunity to experience a traditional accelerator program; with the mentorship, training, space, and funding they need in order to test, launch, and grow their business.**Students are encouraged to apply to MadX Labs accelerator two times a year in the beginning of each semester during "The Entrepreneurment Procurement". After 12 weeks, the program culminates in a Demo Day, where they will have the opportunity to pitch an invite an only audience of JMU investor
**Agenda for planning:
***Begin idea generation for funding - January 2018
***Finalized Idea - February 20th , 2018
***Generation of interest/Advertisement - May 2018/August 2018
***Planned Event Time - September 10-14
= <span style="font-size:xx-large;">Strategy #7</span> =
Provide opportunities for incoming students and underclassmen to become introduced to innovation and entrepreneurship as well as recognize their potential to become entrepreneurs at an early point in their collegiate careers. This strategy will revolve around creating and marketing well -known opportunites opportunities and physical spaces for students to express their innovative minds as well as stimulate team collaboration.
== Tactic #1: Pop-Up Courses ==
*Description: Continue the spread of several “test courses” that can provide the administration with an example of how a pattern of entrepreneurial and innovative courses in the General Education Program can lead to escalating forms of venture creation.
**February 2018
***Continue to host the "Pop-Up" classes in the JMU X-Labs maker space.
***Work on gaining feedback through response forms and questionarresquestionnaires.
**April 2018
***Expand Pop-Up courses to a large capacity for more involvement.
== Tactic #2: Summer Program ==
*Description: Continiue Continue a four to five -week ideation and entrepreneurship summer program for incoming freshmen and rising sophomores. This apply-for and optional course would not only fuel the entrepreneur mindset for these underclassmen early in their college career but it would also help mix students and provide infrastructure for a network of collaborators. The program would be open to all majors.*Timeline: 6-Week program led by the Center for Entrepreneurship at James Madison.This 'AcceloratorAccelerator' helps students start ventures and allow them to grow in the X-Labs space.
== Tactic #3: Spread the Word ==
*Description: Create a medium-scale marketing campaign of for the JMU X-Labs.
*Tools: The following tools will be used to help spread the word of the Labs.
**Social Media including Facebook, Twitter, Instagram , and Snapchat.**On -Campus Resources such as flyers, banners, and post-cards.*Timeline: Can It can start immediately in Febrauary February 2018. This could take place as a flash-marketing campaign or a long term strategy.
= Strategy #8<br/> =
Create a culture on campus that elevates JMU national visibility in I&E in order to attracts attract the most talented entrepreneurially minded faculty and students.<br/>
== Tactic #1: Develop a Hub ==
'''<span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-family: Arial; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Tactic #2: Mentorship Program</span></span>'''
<ul style="margin-top:0pt;margin-bottom:0pt;">
<li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Problem: There is a clear gap between the underclassmen and upperclassmen engineers. It is very clear that after engineering 101, first -year students are not connected with upperclassmen ab VB resources on campus to help guide them and find their passions.</span></span></li><li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Proposal: I think we can help bridge this gap by implementing an engineering mentorship program. This would be conducted by pairing first -year students with third -year students and second -year students with fourth -year students based off of on their specific interests. This would help to bridge a gap within our interdisciplinary engineering bbbprogram but B.B. b. B. B. Ben and bbbb vand and allow students to create relationships with older students, have guidance from someone who has been in their place, and to help them network!</span></span></li>
<li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Prototyping:</span></span></li>
<li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">Feedback</span></span><ul style="margin-top:0pt;margin-bottom:0pt;">
<li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">I told Dr. Callie Miller about this idea and she completely agreed that there is a gap here between underclassmen and upperclassmen. She told me that I would have to speak with Dr. Paterson, the department head, and Dr. Gipson who is in charge of a lot of the first -year students to get some feedback.</span></span></li><li><span id="docs-internal-guid-e48e3819-7fff-4e52-93b2-d3906ee93a9e"><span style="font-size: 11pt; font-variant-numeric: normal; font-variant-east-asian: normal; vertical-align: baseline; white-space: pre-wrap;">This idea started when I was a TA for a first -year class, ENGR 112, and many students approached me for advice and help with their first -year concerns and classes. They expressed gratitude for my help and said that it was nice to have someone older than them that has been through these struggles/classes and can give them some insight and advice. THIS WAS MY PROTOTYPING PHASE. I realized that after Engineering 101 these kids are on their own. If every student had an older mentor, they would feel more apart a part of a community and more likely to get involved on campus!</span></span></li>
</ul></li>
</ul>
= <span style="font-size:x-large;"><span style="font-size:xx-large;">Strategy #9</span></span><br/> =
<div><span style="font-size: small;">Provide opportunities for students to engage in entrepreunership entrepreneurship and innovation with the greater local and regional community.</span></div>
== Tactic #1: Regional Meet-up ==
*Description: The regional meet-up will bring UIF students from campuses within a 5-hour driving distance to James Madison University campus. Through various workshop workshops, students will understand JMU’s campus and share their own experiences from their respective campuses. Current James Madison University UIF members will create a collaborative environment for students to share ideas with each other.
== Tactic #2: Corporate Outreach/Integration Efforts ==
*Description: The goal is to connect corporate environments with higher education. We will approach this by connecting with well-known and widely respected corporate entities such as Google in order to organize "high-demand/interest" events and talks out of our ICE resources. All events should be informational, interactive and the hope is to connect students with coporate corporate resources as they progress through their course-load and approach graduation. = <span style="font-size:x-large;"></span><span style="font-size:xx-large;">Strategy #10</span><br/> = <span style="font-size:xx-large;"></span><span style="font-size:small;"></span>Provide students with the opportunity to gain global competencies throughout a semester-long course '''<span style="font-size:large;">Tactic #1: Implement a Tech-Elective "How to Engineer Abroad"</span>''' *<span style="font-size: small;">This course will provide students with techniques for realizing and pursuing international engineering opportunities. These opportunities will include a series of collaborative mini-challenges, a project pitch, and a case study.</span>*<span style="font-size: small;">This course will include lectures on global issues, a collaborative project with an international university, exposure to international opportunities and learning to market your international experiences. </span> '''<span style="font-size: large;">Tactic #2: 8 Week Design Challenge with International University </span>''' *<font size="4"><span style="font-size:small;">'''Week 1:''' Getting to know your team and the design challenges</span><span style="font-size:x-small;"></span></font>*<font size="4"><span style="font-size:small;">'''Week 2: '''Define problem statement, determine scope and stakeholders, set team expectations</span></font>*<font size="4"><span style="font-size:small;">'''Week 3:''' Discover phase of IDEO design process</span></font>*<font size="4"><span style="font-size:small;">'''Week 4:''' Ideate phase and conceptual design</span></font>*'''<font size="4"><span style="font-size:small;"></span></font><span style="font-size: small;">Week 5:</span>'''<span style="font-size: small;">Alpha prototype</span><span style="font-size: small;"></span>*<span style="font-size: small;">'''Week 6: '''Beta prototype</span>*<span style="font-size: small;">'''Week 7: '''Testing and refinement </span>*<span style="font-size: small;">'''Week 8:''' Project presentation</span> '''<span style="font-size: small;"></span><span style="font-size: large;">Tactic #3: International Career Fair</span>''' *'''<span style="font-size: large;"></span>'''<span style="font-size: small;"> Provide students the opportunity to interact with </span>
<span style= "font-size: small;"></span><span style="font-size:x-large;">Related Links</span> =
<span style="font-size: x-large;"></span>[http://universityinnovation.org/wiki/James%20Madison%20University James Madison University]
[http://universityinnovation.org/wiki/James_Madison_University_Student_Priorities James Madison University Student Priorities]