<span style="font-size:medium;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; white-space: pre-wrap;">The Lean Start Up Movement consists in the most efficient way possible to reduce the risk of failure since it is basically an approach for</span></span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;"><span style="font-size:medium;">launching</span></span><span style="font-size:medium;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; white-space: pre-wrap;">new products into the market based on hypotheses that must be tested and validated by scientific experimentation. Therefore, testing the products and their vision regularly helps avoid failure.</span></span>
= Purpose =