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During interviews with first year students at UTS we discovered that communication of existing innovation and entrepreneurship&nbsp;opportunities was lacking and potentially resulting in students not attending events or not gaining a proper understanding of the existing opportunities.<br/><br/>As a result we would like to identify methods for improving the communication between innovation resources and students and help connect interested students with events and activities that can help them on their entrepreneurial journeys. Our current prototyping has found that QR codes while initially seaming like a fun and interesting way for students to interact is actually seen as a hindrance and may not be fully utilised as would be expected.<br/><br/>We would like to trial more advertising and communication techniques such as an "innovation board" in a communal area of the university, "abstract links" that get students completing a challenge or game to gain access to a link to information or mass advertising drops using interesting mediums such as bouncy balls with links or slickers found all throughout the university.<br/><br/>By increasing the awareness of students about the existing programs and opportunities both on campus and the surrounding community we hope to increase the innovation and entrepreneurship culture UTS.
== Strategy #4 - Social events to connect communities ==
Examining the current ecosystem of our campus, it was clear that the university has recognise a need for students to learn about innovation and entrepreneurship. As a direct response to the demand. The university has introduced incubator-like programs for students and undergraduate courses to support students ongoing and new alike, in this area. There has been many successful programs and it has been well received by students of all disciplines.
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