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'''a) Based on Skills/Weaknesses'''
''' '''Within a business, it is important to have individuals with varying and diverse skill sets. What is one person’s weakness is most likely another’s [[File:Business Incubator - Spira Drink.jpg|thumb|Business Incubator - Spira Drink.jpg]]strength. Elliot himself stated that he is more of the creative mind but lacks in organizational and communicative skills. He has planned for a diverse team, and found a cofounder at Spira, to fill in these gaps. The company benefits from everyone’s talents. Additionally, if the individual has well-developed technical skills, and is an expert in some field, it is much easier to teach them how to sell then to teach someone who knows how to sell the desired technical skills.
'''b) Based on Your Needs as a Company'''
Do a small task with them whether it be a little engineering project, a small part of something to do with the startup, or just going and playing video games together to see how they work with you, and to predict what future interactions will be like. The most common reason why startups fail is because of issues with the people working for them. Therefore choose your teammates wisely and make sure they have similar goals in mind.
== Risk and Reward <span style="font-size:smaller;">(cost, equity, money, time vs payoff, networks, funding, prototyping material, experience)</span> ==