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== Tactic no.2: Keep the newsletter network posted about E&I related news, events, workshops, competitions etc ==
We know that a newsletter is a good idae, but having a lot of irrelevant information in there might make people dislike us and stay away. So we believe that we should keep the newsletter "short and sweet". This means that we will only add relevant and exciting information to the newsletter so studnets actually enjoy reading it and want us to post more.
== Tactic no.3: Encourage people to sign up and keep reading the newsletter by hosting regular give away draws. ==