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<span style="font-family:arial,helvetica,sans-serif;"><span id="docs-internal-guid-fbd5d3ee-6713-672e-d5fd-161de3a95587"><span style="font-size: 14.6667px; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Unlike many other projects or workshops, posting flyers about a design thinking session is generically not the strongest marketing strategy to appeal to all types of audiences. Word choice is crucial to any sort of market campaign. For example, a flyer with a word on it such as “creative” draws a more artsy crowd, where as a flyer containing the word “prototype” typically draws a more engineering minded crowd. Instead of creating initiatives that occur outside of classroom, it is fundamental to implement ideas that </span><span style="font-size: 14.6667px; color: rgb(0, 0, 0); font-weight: 700; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">get yourself into the classroom</span><span style="font-size: 14.6667px; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">.</span></span></span>