== Overview<br/> ==
[500 words about Penn State offers many Innovation and Entrepreneurship resources varying from classes, to organizations to attaining funding for entrepreneurial activities. Its biggest contributor of growth has been the positive aspects "Invent Penn State" initiative, started in 2015. It was a pet-project of the Innovation and Entrepreneurship ecosystem on campus current President, Eric Barron, and has lead to buildup of entreprenuerial resources in nearly every facet of Penn State life. There are over 150 classes offered in the two gaps you believe will enhance varying areas of entrepreneurship. There are 5 minors offered in the Iumbrella&E nbsp;topic of entrepreneurship, as well as "Launchboxes" (innovation hubs/incubators) at every campus in the ecosystem . Lots of the growth has been spurred on by various student organizations such as Innoblue (the primary entreprenuership club on your campus]), HackPSU (organizes by yearly hackathons with corporate sponsors), Enactus (a project-based social entreprenuership club), and Happy Valley Capital (a VC interest club). Penn State also has pitch competitions in nearly every academic discipline for startup ideas. Lastly, Penn State has a large industrial park, dubbed "Innovation Park", for local and university startups to operate.
Link Although Penn State has done a great job in building up these opportunities, there are still some ways we believe we can improve. We would like to Prezi overview provide more inspiration for students to become entrepreneurs, provide a greater culture of entreprenuership, and increase the visibility of campus ecosystem:suitable entry points in to the community. We will carry out these goals by increasing VC presence, providing entry information to freshmen, and elevating successful entreprenuerial alumni.
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== Calling all students =Strategy #1: Inspiring Students to Take Part<br/> =
Informational Session (come hear plans, offer feedback and help expand opportunities for all students)Following are an array of strategies that will fully address Gap #1 over a 2-3 year period:
*Where: [Google Hangout On Air <a href="<a href="[http://www.google.com/+/learnmore/hangouts/onair.html http://www.google.com/+/learnmore/hangouts/onair.html]">[http://www.google.com/+/learnmore/hangouts/onair.html http://www.google.com/+/learnmore/hangouts/onair.html]</a>">[Step #1]</a> or other existing meeting of students interested in I&E in Engineering.]*When: [Date, Time]*RSVP: [your email address, google form, eventbrite or meetup link]Exploring New Marketing Channels for Content ==
== Strategy #1*Description: Perceived - Bettering Speaker Series<br/> ==The current Invent Penn State marketing channels are good at keeping students engaged, however we think that we need different outreach channels if we truly want to make our ideas a success and grow the ecosystem as whole.*Some ideas:*Postering Campaign (our poster prototypes worked well)*Pitching at Student Organizations*Banners?*Pushing students to join the existing mailing list*Innoblue Website
Following are an array of strategies that will fully address Gap == Step #1 over a 2-3 year period:Alumni Centered Content ==
Tactic #1*Description: Outreach groupWe want to take stories from inspirational entreprenuerial alumni, Logistics groupand share them with exisiting students in an easily accesible format. We hope that by showing students what their predeccesors have accomplished, Marketing Groupit may inspire them to take a leap of faith in to entreprenuership. We will dispurse this information through the above marketing channels.
*Description= Strategy #2: Get three different groups on campus that are concentrating on promoting entrepreneurship on campus. By splitting them up into committees, it easier to mark progress. The outreach group would be responsible for reaching out to alumni and businesses, interviewing them, convincing them to speak at PSU, and knowing their availability. The logistics group would be responsible for all PSU-backend things, such as booking rooms, finding PSU availability, and confirming dates and times with speakers. The marketing group would be responsible for marketing the speakers to students to increase involvement. Each committee will have Creating a head who is responsible for making sure that work gets done in a timely manner.Buzzing Culture of I *Team Leader:: Entrepreneurship Speaker Overall*Milestones: *Find interested students 2/13*Make committess 3/13*Get a lineup of speakers 6/13*Start speaker series 10E around Campus<br/13> =
Following are an array of strategies that will fully address Gap #2 over a 2-3 year period:
== Primary Tactic: Increasing VC Presence ==
Tactic #2*Description: Department BoardWe have noticed that many of the US Entreprenuership hubs have a booming VC environment to accompany the growing businesses. Our hope, is that by increasing visits from major VC partners/companies, we will enable more local/university based startups to florish. This will in turn increase our reputation as a startup university and attract more VCs.*Ideas:*Investor Bus Tours like [https://www.events.revolution.com/ Rise of the Rest]*Elevating the few VC firms that are present at Penn State: 1855 Capital and Contrary Capital*Work to increase Contrary Capital's presence on campus
*Description== Secondary Tactic: One faculty member and one student from each department will sit on a boad to inform Changing the other departments regarding all entrepreneurial activities including, but not limited to, speakers. Then it can be decided whether that speaker coud also visit another department, or if they could hold a meet and greet with a few students.*Team Leader:: Department Outreach*Milestones: *Find department heads who are interested, and inform them of the board 12/13*Get department head to suggest a faculty, who will then suggest a student 2/13*Hold first meeting 3/13Rules ==
== Strategy #2*Description: Applied: Bettering Innovation Spaces and Communication<br/> == Following are an array of strategies Penn State currently has a rule that no revenue generating business can be started or operated on campus. If we want to take our ecosystem to the next level, that is something that will fully address Gap #2 over a 2-3 year period:really need to change.
Tactic = Strategy #13: Building Two Innovation SpacesIncreasing Entry Point Quality and Visibility =
*Description: By building There are two innovation spaces main tactics we plan to foster two different type employ for increasing ease of businesses, students will want access to venture more into entrepreneurship. For a service based business, the innovation space should be built in the business school. For a product based business, the innovation space should be built in the engineering or IST school. The product based innovation space should include woodwork and manufacturing machinery.*Team Leader:: Penn State's I TBD*MilestonesE ecosystem: *Talk to department heads/president of university 12/13*Get student, faculty and alumni support 3/14*Find donors 6/14*Construct a plan with heads of the university 10/14
== Tactic #1: Creating a Checklist ==
<div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;">Description: We are hoping to create a small and easy to use checklist for Freshmen to use to explore the I&E ecosystem. We want to include this resource in the NSO materials that accepted students receive when they first arrive on campus. The checklist will be a simple flyer with little tasks that students can accomplish to "get their feet wet" in the ecosystem.<br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/></div>
== Tactic #2: Spend A Summer Day ==
<div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;">Description: The university has a "Spend A Summer Day" program that allows prospective students to explore academic disciplines or colleges that they may be interested in at Penn State. Given that Invent Penn State as nearly as many facets as a college, we believe that we can create an information session that students can attend which allows them to get a taste for the PSU I&E resources. Additionally, students voluntarily sign up for these session, which means we would be getting in front of the interested demographic.</div><div><br/></div>
= Related Links =
Tactic #2: Local Career Fair[[Pennsylvania State University]]
*Description'''Current Fellows: Hold a career fair for local businesses and students interested in working during school. This allows students to interact with entrepreneurs during the school year. *Team Leader:: Mridul Bhandari*Milestones: *Get businesses involved 9/13*Inform students 10/13*Test run 11/13*Create a sustainable plan 1/14'''
[[Michael Miller|Michael Miller]]
[[Hayden Long|Hayden Long]]
Tactic #3'''Previous Fellows: Hosting Start-up/Entrepreneurial Section at Penn State's Career Fair''
*Description: Penn State invites over 500 companies to recruit during the career fair, and almost none of them are small companies. Many Penn State students want to do something entrepreneurial but lack experience. By hosting a startup section, or an entrepreneurial section during the career fair, students will be able to talk to companies that they want to work for. This allows them a chance to enhance their entrepreneurial skill while ganing experience. *Team Leader: [[Mridul Bhandari*Milestones: *Talk to companies to gage interest 10/13*Talk to career fair administration 11/13*Talk to Engineering and IST department heads for a push to career fair administration 12/13*Contact startups and entrepreneurship companies 2/13*Hold a test run 3/13*Construct sustainable plan 5/13]]
== Other<br/> ==[[Category:Student Priorities|p]][[Category:Student Priorities]][[Category:Student Priorities]][[Category:Pennsylvania_State_University]][[Category:Student_Priorities]]{{CatTree|Pennsylvania_State_University}}