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Priorities:NMSU Strategic Priorities

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There are a large number of students who compete in very innovative STEM competitions on campus, but are unaware that what they are doing is innovative.  A solution to this problem is to create a semester long Innovation Challenge that has teams develop innovative solutions to a real world problem and then present it to a panel of judges and receive awards and prizes.  Part of the challenge is creating a prototype of their solution, but also creating a business model canvas and trying to find a way to successfully market their product.  This approach focuses on improving students' design-thinking, entrepreneurial and communication skills while defining for them what the real meaning of innovation is.  It is crucial that we develop students interest in innovation and entrepreneurship at a young age in order to create a strong I&E culture on our college campus.  
 
== Increasing Awareness and Engagement ==
 
There is a wide array of resources available throughout the New Mexico State University Ecosystem that are unknown and underutilized. They are already established and continue to improve organically but are invisible in the eyes of most students on campus. The solution identified is to create a Marketing Blitz that will increase awareness of the resources but also push students to interact with these resources. Through large volume outreach to classes, faculty, and other organizations; awareness will increase and long term engagement will begin to develop. 
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