== Five stages of discovery of I&E<br/> ==
= Discover =
'''"Students, innovation and entrepreneurship is important. Make it a priority." (Perceived Value): '''In this way, a workshop, student or faculty member is generating awareness about the importance of I&E to and perhaps conveying the fundamental elements of I&E to students. Students not looking for this information may happen upon I&E through courses, events like TEDx, workshops, speaker series and/or marketing and communications mechanisms designed to profile such activity on in higher education.
= Learn =
'''"So, you want to learn more." (Potential Value): '''In this phase, students realize I&E is important and want to get involved in a deeper way by learning more and developing their skill sets. Beginner-level information in the academic environment can be accessed by students through courses, extra-curricular clubs and program offerings, competitions and short-term ideation / venture creation activities like hackathons.
= Experiment =
'''"You want to apply your knowledge to a specific project." (Applied Value): '''At this stage, a student wants to apply their knowledge of I&E to a specific challenge or program. They may form a design team or work solo to explore the potential of a unique innovation or venture opportunity. Resources in support of this stage help students strengthen ideas into well-developed and viable opportunities. These may include experiential courses, infrastructure (like innovation spaces or labs), and engagement with external industry partners.
= Pursue =
'''"You have effectively engaged in I&E." (Realized Value):''' In this phase, a student or student-led team commits to an opportunity and works to see it through to impact, be it implementation in one location or commercial scale. The student(s) may license a technology, form or join a venture startup, attain legal status for their opportunity, and/or begin generating revenue for their innovation. Resources in support of this stage may include incubators / accelerators, seed funding sources, tech. transfer offices and grant writing resources on campus.
= Spin Out =
'''"You have fine-tuned your understanding of I&E and reframed your approach to your education and career." (Reframed Value):''' In this stage, a student venture is likely to move off-campus and look more like a typical growing small-medium sized enterprise or high-growth company. The student understands the innovation and entrepreneurship process and adopts an entrepreneurial mindset in all that they do. The student may demonstrate their command of I&E skills by applying it to changing venture strategy or pursuing new markets. A student may also join an existing venture or corporation, leading an intrapraneurial opportunity. Resources available to students in this stage may include technology parks, wet-lab and manufacturing space. Leadership assistance through business and capital networks, as well as mentors and advisors.
== Download the Landscape Canvas ==
[https://docs.google.com/spreadsheetspreadsheets/ccc?key=0AgHBY23xvE2CdFFaZG5VVFZMc0lxRWJWdElEQi1QWFE&usp=drive_webd/1YWifK9CfI9scg8MEFzj3iTObcC6V7wia2LACz-foCP4/edit#gid=0 View the Landscape Canvas] and complete as follows:
'''Directions:'''<br/>1) Create a copy of this Landscape Canvas google spreadsheet and rename it to reflect your campus.<br/>2) Research your campus assets on the web and by interviewing students, faculty and administrators. Enter relevant program name, club, course or item in all worksheets of Landscape Canvas except for 'Example' worksheet. Include estimated enrollment numbers, key contacts & websites.<br/>3) Get feedback. Don't worry about capturing everything before you 'Get out of the building' and interview other stakeholders for their perspective. Use the 'Share' feature to gather input and share your Landscape Canvas with others. Create a wiki page for your campus on UniversityInnovation.org and embed your Landscape Canvas using the following wiki code: [http://www.mediawikiwidgets.org/Google_Spreadsheet http://www.mediawikiwidgets.org/Google_Spreadsheet]<br/>4) As your institution adds new courses, programs, resources and mechanisms that advance I&E on campus, update your Landscape Canvas google spreadsheet.
[[Category:Guides]]