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[[File:One red paperclip.jpg|thumb|right|One red paperclip.jpg]] This Article provides <span data-scaytid="1" data-scayt_word="instuctions">instuctions</span> instructions and tips on how to implement an eight week Ultimate Trader Challenge at your own campus. The Ultimate Trader Challenge drew inspiration from Kyle MacDonald and his, [http://en.wikipedia.org/wiki/One_red_paperclip One Red Paper Clip] story. Kyle became famous after he managed to make a series of great trades that led him from starting with a small red paper clip to his final trade of a house. This <span data-scaytid="2" data-scayt_word="entreprenurial">entreprenurial</span> entrepreneurial idea of making smart trades can be implemented on your own campus but modified to fit a college campus. The basic idea behind it is to have students start with a small object, like a pen, and then after 8 weeks see which student was able to make the best trade. Holding an event like this on your own campus helps build a community and is also a great marketing <span data-scaytid="3" data-scayt_word="opurtunity">opurtunity</span>.
= Get Organized<br/> =
= Marketing! =
The key to this sort of event is to really market it as well as possible especially during sign up. The more participants you have the more people will get into it. Try and start getting people excited early on. Have a big kick off party where it gives people a reason to come. Nothing attracts college students faster than free pizza or t-shirts. Try and spread the word on as many different platforms as possible be that social media, word of mouth, or professors preaching to their classes. This may be the most important part to the <span data-scaytid="5" data-scayt_word="sucsess">sucsess</span> success or failure of this event. By attracting large numbers of participants it will create a competitive <span data-scaytid="6" data-scayt_word="enviroment">enviroment</span> environment and really get people excited.
= Finding Funding =
Documenting the entire experience is very important part of the entire process. Start a face book page where people can post pictures and videos of the trades they made. By doing this it will help up the competition and also show people who may have not done it this time around how much fun they are missing out on. This is also helpful for your resume when trying to show a future company or program what you have accomplished.
= Sustainability =
To make any event sustainable is always the hardest part. Trying to associate this event through a department within your school will help a lot. Students are constantly cycling in and out of the school but professors stay for along time. Also try and make it associated with a club or make the event a club its self. By passing on responsibility to others it will help keep it alive after you leave. In general the more groups you can get behind the event the better the chance of it happening again.
= Successes Stories =
A very good example of a place where this was implemented successfully was by UI Fellow [http://www.linkedin.com/profile/view?id=87580240&locale=en_US&trk=tyah&trkInfo=tas%3Ajohn%20ol%2Cidx%3A1-1-1 John Oliver]
• Audience (the primary audience for the event)<br/> • Facilitator (how you determined who should run the event)<br/> • Activity and content (how you found the type of activity and materials, and how you determined the learning or big-picture aspect)<br/> • Format (the way the event is structured, length of the event, etc)<br/> • Cost (all the elements that had to be paid for, and how they were paid for)<br/> • Dates (how you selected the date during which the event was held)<br/> • Fundraising and sponsorships (how you found the money and/or dealt with sponsors)<br/> • Space (what elements you were looking for, the location, and how you found the right space)<br/> • Branding (how you determined the name and overall message for the event)<br/> • Promotion (how you invited participants and shared the details with your primary audience)<br/> • Support (students, faculty, staff needed to facilitate prior to and during the event)<br/> • Event logistics (what else needed to be done prior to and during the event)<br/> • Media capture (how you arranged for photos or video to be captured)<br/> • Activities (how the activities were presented and run)<br/> • Evaluation (measuring impact and numbers of participants)<br/> • Sustainability and planning for future events (elements necessary to ensure that the event would happen again if desired)<br/> • Future leadership (how you figured out who would lead this event after you graduate)<br/> • Lessons learned and tips for others (what worked and what didn’t, and your recommendations for others)