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= Distinct Differences From Other Offerings =
The IBMC, unlike other business competitions, stresses the process of developing an validated business model. It doesn't care how advanced the product is, or how big the market can be. Instead, it wants its participants to identify and validate the assumptionunderlying assumptions. The competition will eventually be judged on the development process and final business model.
In short, IBMC emphasizes these three key steps:
