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= Strategy #1: Influencing the Campus Climate =
Value Proposition:
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<span id="docs-internal-guid-ace3663b-acff-a6e5-c111-a1a56a385954"><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Sow the seeds for a fundamental change to Bucknell’s campus climate</span></span>
<span id="docs-internal-guid-ace3663b-acff-a6e5-c111-a1a56a385954"><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">by getting students interested in entrepreneurship early in their college careers</span></span>
*<span><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;"></span></span><span style="color: rgb(0, 0, 0); font-family: Arial; font-size: 13px; white-space: pre-wrap; line-height: 1; background-color: transparent;">Deviate from “top-down” approach of entrepreneurship/venture creation on-campus</span><span style="color: rgb(0, 0, 0); font-family: Arial; font-size: 13px; line-height: 1; white-space: pre-wrap; background-color: transparent;"></span>
**<span style="color: rgb(0, 0, 0); font-family: Arial; font-size: 13px; white-space: pre-wrap; line-height: 1; background-color: transparent;"><span style="line-height: 1; background-color: transparent;">Consistently reaching out to same group of students is not sustainable</span></span>
**<span style="color: rgb(0, 0, 0); font-family: Arial; font-size: 13px; white-space: pre-wrap; line-height: 1; background-color: transparent;"><span style="line-height: 1; background-color: transparent;"></span></span><span id="docs-internal-guid-ace3663b-ad00-72ef-8627-a1989e87ff9a"><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">Resources should be demanded </span><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); font-weight: bold; vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">by</span><span style="font-size: 13px; font-family: Arial; color: rgb(0, 0, 0); vertical-align: baseline; white-space: pre-wrap; background-color: transparent;">students, not vice-versa</span></span>
The following are an array of strategies that wil fully address gap #1 over a two to three year period: