Overview
University of Wisconsin-Milwaukee
Carlton Reeves, PhD, is the Entrepreneur-in-Residence at the University of Wisconsin-Milwaukee (UWM) Research Foundation. He received both his undergraduate and master’s degrees from Carnegie Mellon University in Mechanical Engineering in Pittsburgh, PA as well as receiving his doctorate from UWM.
University Innovation Training Cohort: Spring 2014
Personal Biography
Dr. Reeves studies the field of tribology, the science of friction, lubrication, and wear in mechanical contacts. His research focuses on the development of environmentally friendly lubricants that satisfy the combination of environmental, health, economic, and performance challenges of modern lubricants. More specifically, Dr. Reeves concentrates on the design and advancement of environmentally benign ionic liquid lubricants and the use of micro- and nano-scale technologies that facilitate energy conservation and sustainability in high and low temperature systems.
Beyond the rigors of academia, Dr. Reeves is highly involved in entrepreneurship and innovation. As a doctoral student, he participated in local and national business competitions, where he launched his own business Tali Payments. A cloud-based mobile payment service for the restaurant industry that is designed for high volume turnover transactions where customers can order and pre-pay for their meals from the convenience of their smartphone for faster “grab-n’-go” meal delivery without the hassle of waiting in long lines. Now, with the system developed; operational at local restaurants; and piloting at the University of Wisconsin-Milwaukee, Dr. Reeves and his team are ready to scale their business up for a variety of dining markets.
Academic
Graduate Research Assistant
University of Wisconsin Milwaukee Advanced Manufacturing and Design Laboratory (AMDL)
University Innovation Fellow Candidate Spring 2014
- Campus Efforts:
- 3DS Springboard Organizer
- TEDx UW-Milwaukee contributor
- President Student Entrepreneur and Startup Organization
- Makerspace development: UWM Creative Commons
Personal
Founder of the microfluidic technology company commercializing the electrostatic particle trap (E-Trap) under patent US 8,465,967.
- E-Trap uses electrostatic charge to isolate particles, much like restraining a particle within a fenced-in area.
- E-Trap offers a solution to researchers enabling them to trap both micro-and nano-scale particles, providing cost- and time-savings, as well as better sample preservation over current technologies.
- Collaborating with prominent university researchers and entities.
- Contact: francis@isopointtechnologies.com
Awards: