Changes

Texas A&M students ought to stay at the forefront of innovation and entrepreneurship, to maintain their ability to provide innovative solutions to today’s challenging problems. An analysis of the Texas A&M innovation and entrepreneurship landscape indicates that Texas A&M is already home to many innovation- and entrepreneurship-focused resources can contribute to developing the innovative and entrepreneurial capabilities of students. Most of the resources, however, are situated in multiple places and outside of most colleges. The scattered and “out-of-sight” nature of these resources diminishes both the value of innovative and entrepreneurial thinking and existing resources to students. Therefore, it is imperative that Texas A&M brings the innovation and entrepreneurial thinking and existing resources to the front-lines, to develop its set of innovative and entrepreneurial leaders.

  This wiki page outlines six strategies Texas A&M could employ in the next two to three years to bring the innovation and entrepreneurial movement to life on campus. Underneath each strategy are possible tactics that can be used to acheive each end. The first two strategies also include milestones that I plan to use to begin to spread the innovation and entreprenuership message on Texas A&M Campus.

<li>(4/14) Meet with major stakeholders to understand why innovation and entrepreneurship has not become a movement on campus yet.</li><li>(5/14) Design a survey to gauge student understanding of innovation and entrepreneurship and awareness of and need for innovation and entrepreneurship resources.</li><li>(6/14) Collect survey data and create a report outlining perceived value of innovation and entrepreneurship</li>

<li>(5/14) Create a marketing strategy (based on survey results) to increase perceived value and visibility of innovation and entrepreneurship resources on campus</li><li>(6/14) Implement marketing strategy to engage a large audience for existing lectures and competitions</li>

<u>'''''Tactic 3:'''''</u> Work with the Technology Transfer Office &nbsp;& Grant & Proposal Development Offices to develop workshops geared towards helping students take their technology to the market.