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<span><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;"></span></span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 14.6667px; font-weight: 700; white-space: pre-wrap;">Facebook Live vs. Podcasts</span>
<span id="docs-internal-guid-9d2040d4-712c-b671-6ad1-97bc1211a59c"><span style="fontbackground-sizecolor: 14.6667px; font-family: Arialtransparent; color: rgb(0, 0, 0); backgroundfont-colorfamily: transparentArial; verticalfont-alignsize: baseline14.6667px; white-space: pre-wrap;">Getting your respective university to share the live stream before or during broadcasting can help to generate your desired audience as compared to only those who have “liked” your Facebook page. Be sure to limit your questions to 25-50 percent of the session, so that you are not dominating the conversation, making it as useful for the viewer as possible.</span></span>
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<span id="docs-internal-guid-9d2040d4-712c-23d5-cdb3-904ee275f109"><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Facebook has the ability to disseminate information quickly and easily with no interruptions. It is also a favorable platform for experimentation in order to see which aspects about the streaming sessions are working and which are not. This is crucial if you are just beginning to use the platform to live stream videos regarding innovation and entrepreneurship. Simplicity is the driving factor behind using Facebook Live. With one button on a phone or computer, you are able to begin broadcasting your message. Use a tablet on a separate, personal account as Facebook will not let you stream via an organization’s page. You can then share the stream on the organization’s Facebook page. No additional audio equipment is necessary; just download a microphone app on your phone, sit down, and you’ve just created have a natural, comfortable environment in which to have a conversation with your guest.</span></span>
<span id="docs-internal-guid-9d2040d4-712c-b671-6ad1-97bc1211a59c"><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Podcasts do not send notifications to friends creating awareness of the events nor any automatic advertisements. </span></span>
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