Resource:How to create a student innovation organization with clout

Contents

The Importance of Clout

Defined formally, clout is "influence or power, especially in politics or business." Clout gives validity to a message – it gives weight – so that a message has a stronger impact. It's the difference between the president walking into a room and a normal citizen walking into a room. When working to spur innovation and entrepreneurship, builiding clout allows your vision to flourish.

A Roadmap

The journey to building clout has several main steps along the way:

Start Small

Build a small coalition of people you trust to move the project forward. Here numbers matter less than impact. You want peole who are 100% committed to the vision of what needs to be accomplished. This small coalition (which may included faculty) will serve as the main cheerleaders for your project, encouraging other to be a part of it and building clout.

Use Social Media

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Gain Faculty Support (At Least One Main Person)

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Reach Out to Community

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Host Events

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Tips

Make Social Events (Not Just Events Focused On Getting Stuff Done)

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Frame Your Project As Research

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