Resource:How to create a student innovation organization with clout

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The Importance of Clout

Defined formally, clout is "influence or power, especially in politics or business." Clout gives validity to a message – it gives weight – so that a message has a stronger impact. It's the difference between the president walking into a room and a normal citizen walking into a room. When working to spur innovation and entrepreneurship, builiding clout allows your vision to flourish.

A Roadmap

The journey to building clout has several main steps along the way:

Start Small

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Use Social Media

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Gain Faculty Support (At Least One Main Person)

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Reach Out to Community

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Tips

Frame Your Project As Research

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