Contents
Overview
Indiegogo is an online, crowdfunding platform. Campaigns range from humanitarian efforts, to art projects, to new and exciting tech projects. Anyone with a valid bank account can set up a fundraising campaign on Indiegogo. With the combination of a crowdfunding platform and a marketplace for successful campaigns, Indiegogo is the go-to platform for creators that realise their ideas and want to bring them to people. According to Indiegogo, “[its] mission is to empower people to unite around ideas that matter to them and together make those ideas come to life.”
In the years since its founding in 2008, over $1 billion dollars have been raised in more than 11 million separate contributions to almost 300,000 unique campaigns. Indiegogo has been used by more than 15 million people across the world. There have been campaigns launched in 223 countries, with 30% of campaigns starting outside of the United States. Nearly 50% of Indiegogo campaigns are run by women, and approximately 19,000 new campaigns are launched per month.
Starting a campaign is free, but Indiegogo charges a 5% fee on all funds raised (actual contributions not goal). In addition, the credit card processor charges a 3% + $0.30 fee for each transaction. There is also a $25 fee for international wire transfers.
Purpose
“Our mission is to empower people to unite around ideas that matter to them and together make those ideas come to life.”
Distinct Differences From Other Offerings
Indiegogo is unique because it is a crowdfunding platform that raises money and creates awareness of your campaign and at the same time offers a marketplace for successful campaigns to keep on flourishing. It allows you to get a start on your campaign and expand your network by people connecting to your stories. Indiegogo has access to millions of people worldwide that will help you build a strong community for you campaign. But Indiegogo also gives you support in strategies, “as well Indiegogo’s exclusive manufacturing, fulfillment and retail partners”. Indiegogo is the platform for you to get your campaign started and keep it going.
Impact Achieved for Students and Campus
Some campaigns have been able to raise hundreds of thousands of dollars on the platform. These campaigns have included product designs such as a salt shooting shortgun to kill flies, disaster recovery effort such as the rebuilding of Joplin Mosquein Joplin Missouri following a fire.
Steps Required to Bring Resource to Campus
This resource is available to anyone who is ready to fundraise via crowd funding mechanism, and with internet access. Teams or individuals on campus need only be aware of this resource/fundraising option.
Contact Information
For questions about the site, please visit: http://www.indiegogo.com/contact/questions. IndieGogo's Customer Happiness team can be reached 7 days a week and will responsd within 24 hours.