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= Strategy #2: Awareness<br/> =
== Innovation & Entrepreneurship Newsletter <br/> ==
Currently, there is no newsletter dedicated to I&E related news. There should be a newsletter, by print, email, or both, that places focus on the developing the entrepreneurial mindset and reporting recent innovations. For example, most individuals are aware about the popular product, the Sperry Boat Shoe. However, the majority are unaware of its origins. Inventor and sailor Paul Sperry slipped on a boat and fell overboard. The traumatic experience inspired him to develop a non-slip shoe. He observed his cocker spaniel's superior traction capabilties as it ran down an icy hill without slipping thanks to the grooves within its paws. The patented technology has evolved into a multi-billion dollar product and navy item still used today. Similar stories should be shared to inspire future innovators and to promote thinking above and beyond.
[https://www.youtube.com/watch?v=e8DM03rOD14 https://www.youtube.com/watch?v=e8DM03rOD14]
[http://universityinnovation.org/wiki/University_of_New_Haven#Landscape_Canvas http://universityinnovation.org/wiki/University_of_New_Haven#Landscape_Canvas&nbsp];
'''Written by [[Daniel delgado|Daniel_delgado]]'''
[[Category:Student Priorities|Student_Prioritiesu]]