In Spring 2013 Washington State University, Vancouver brought [http://www.rushkoff.com/ Douglas Rushkoff], author of Program or Be Programmed to campus to shed light on the university core read all students in the CMDC program had participated in. The speaker produced a large turn out and gave students something to be passionate about.
[[File:Douglasrushkoff.jpg|frame|right|Douglas Rushkoff - Author: Program or Be Programmed]]
2. Students like producing things. Activities should have a takeaway, something for the student to keep.