Changes

|title=Assignment: Tell a convincing your strategic story

When you're trying to make change on your campus So here’s the challenge. Create and get others onboard with your ideas, telling share a convincing strategic story is a valuable tool. Your passion and mission will make up the heart of that advances your story -- this will encourage empathy and inspire solution (aka the audience to take actionproject you’ve been working on). Consider the following questions about your passion  You are out there designing solutions for problems and mission:<br># What is the change you want to see gaps you’ve witnessed at your school?university. # Why is this change important Your goal should be a specific action that you need institution stakeholders to you and take to move forward with your school?project solution.# What convinced you that this change needs to happen?# What have you experienced to support Your target audience is the vision you have institution stakeholders you’ve previously identified for change?# What do the stakeholder meeting who you hope need to see as a result of this change?<br>Support advance your passion and mission with data and evidence that you've gathered during training as well as your team's plan of actionproject. The result  You will be a convincing change story. In this session, there are three deliverables related to putting your strategic storytelling:<br># Your team will create a short video that tells your convincing change story;# Your team will share artifacts from into practice during your stakeholder meeting with the UIF team<br>(these artifacts will tell the story of your meeting);.  # You will tell YOUR story by creating a bio page on the wiki.

|title=Deliverable 1: Change story videoPrototype, text and produce your storytelling artifact

We would like you  Use the Workbook to create a change your story videoand identify the specific goal and target audience of the stakeholder meeting. This video will (While we’ve already requested that university VPs/Stakeholders be a resource that you can email to your stakeholdersaudience, show at presentations, share via social media and publish on any future websites think about how you might create. You should work on this as a team; if get even more specific about who you're participating in a Leadership Circle, you should create ONE video. All members of your team should appear or participate want in the video in some wayroom).<br><br><big>'''Plan your video'''</big>*'''Audience:''' For this video, your audience should be institution stakeholders who We would like you need on your side to advance weave some data into your projectstorytelling. Figure out why what data may help move your idea forward and where you should reach out to this group specifically can find relevant statistics. Consult Weaving Data and Emotional Storytelling for guidance.  Create an Artifact. Decide what medium would best support your storytelling. You can use your empathy skills any of the below to tailor bring your message strategic story to themlife through an artifact. Keep this Video (Must be 2-3 minutes)Infographic (Please create visuals for 3 or more pieces of information)Presentation Slideshow (Slideshow = series of visuals or slides that you take an audience in mind through as you create tell your story.) If you select this option, at the end of the week, please share the slideshow and consider how they will react when watching a recording of your presentation using it. For exampleKeep in mind, you might not want to present a history of the school if your audience is your school's leadership THIS IS NOT A RUN-OF-THE- they will already be aware of thisMILL powerpoint. Your final video This is something that will be permanent a strategic combination of visuals and public-facing. Therefore, you should only say and do things that you feel comfortable existing on the internet for everyone a minimal amount of text to see.enhance your story!*'''Goal:''' Your goal Consult Artifact Mediums Guidance for the change story video is to inspire your audience to take action. Consider parameters around what we are looking for from you'd like them to do after viewing your storyfor each medium. Do you need their support? Do you want them You only have to spread the word use one medium to others? *'''Content:''' Your change story video should include the challenge create one artifact (however, if you're hoping to solve, why it's important to solve, how are feeling ambitious we invite you're planning to solve it (your project/scombine mediums or create multiple artifacts) and actionable steps your audience can take to join your mission. Strong suggestion: Do not begin  Prototype your video Strategic Story and artifact with an overview or a history of your schooltest audience. The majority of your audiences will Ideally this would be familiar with your institution. *'''Show, don't tell:''' This is something many of us have learned in literature and writing classes. Put it into practice! It can be much more powerful if you show uiguide or someone who knows the need for change rather than saying it yourselfStakeholder group well. Watch Nariman Gathers, Be sure to prepare a Fellow and graduate of Converse College, talk about exclusion and inclusion. Instead of launching directly into the change they want few key questions to see in the world, they include personal stories from gather their life to establish a connection with the audiencefeedback following your demo.<br><br>{{#widgetThese could include:Youtube|id=z4eGLUa_lKg|width=60%}}<br><br>*'''Language:''' The words What resonated most? What resonated least? How would you use in any storytelling medium should be inviting and geared specifically summarize what my/our story was about? Did the problem we are trying to your audience. The language should make your audience eager to work with solve feel clear? What might have helped you or support you in understand the priorities problem better?Did our solution feel clear? What might have made our solution more interesting for you are describing?  Incorporate feedback from your prototyping session into your story and artifact. For examplePlay around, if you're starting a student group focused on entrepreneurshipexperiment, and iterate to refine what you should consider what the word "entrepreneurship" means have to different groups of people, say and if your audience would be receptive to that word, or if they might be more receptive to "skills development" or "leadership."show! HAVE SOME FUN WITH IT! *'''Length:''' Your video should be no more than 3 minutes -- keep it short and sweet.*'''Distribution:''' The best story in Create the world doesn't mean much if you can't share it easily. Think about how you'll distribute final version of your video to the world. For examplestrategic story and artifact, you can brainstorm the different ways you could show and hold your video (a series of emails? a virtual viewing party?)stakeholder meeting.*'''Length:''' Your video should be no See below for more than 3 minutes -- keep it short and sweetdetails.*'''Accessibility:''' Make sure that whatever you create is accessible. Please consider adding closed captioning (an option when you upload your video to YouTube) for any of your viewers who may have difficulty hearing. If you are creating infographics or graphics as part of your presentation slideshow, please include image descriptions in the captions.  Additionally, for those of you outside the U.S., feel free to use your primary language for the video content to best meet your audience's needs, and if you can, please add closed captioning or translations in English so the UIF team can understand your content.<br><big>'''Prototype your video'''</big>*'''Prototype 1:''' We've created a worksheet to help you outline your change story. Working as a team, try to come up with at least two possible story outlines. Just as in design thinking, it's helpful to consider many possibilities before narrowing down to one solution. [https://drive.google.com/file/d/1trMXB8-w6xLukpZshrWBcaIaSfGQXUPT/view?usp=sharing Download the storytelling outline worksheet here.]*'''Prototype 2:''' Once you have one outline that your team is happy with, create your second prototype: a visual version of your change story. One way is to sketch the scenes out on pieces of paper and use your phone to film them, describing what happens in each scene. Another way is use your phone to film your team acting the scenes out. It's not vital that you have your story final at this point. This step is to help you begin to imagine which visuals will best support your change story. <br><br>Add screenshots and/or photos of your prototypes to your team Mural board for Session 6.<br><br>Our UIF team also prototypes videos; here is an example of Laurie Moore walking us through a prototype of a UIF program video: https://www.youtube.com/watch?v=KHfwSZAfYCw. The final video (https://www.youtube.com/watch?v=Jef5A2MdNSI) is much different because we were able to hone in on the message we really wanted after creating and watching the prototype. Once you complete both prototypes, share them with your uiguide to gather feedback. Ask what they think your video is about, and compare that to what you thought your video was about. The questions that they ask you are important to consider. Once you receive feedback, proceed with filming your final video.<br><br>{{note2|'''Note:'''}} If your school has had Fellows in the past, and you think your UIF project would benefit from a medium other than a video (such as an infographic, website, social media campaign, etc), email laurie@universityinnovation.org for approval by October 1. Send her a few details about the type of medium you're considering, and why it would benefit your project instead of a video.<br><br><big>'''Film your video'''</big><br><br>You don’t need a fancy camera -- it’s amazing to see the quality of videos shot on phones! You don’t need professional editing software -- there’s a good chance that at least one member of your team has used basic video editing tools such as iMovie. You don’t need your phones -- you can record a Zoom call and edit it. You don’t even need to show your faces -- try stop motion animation!<br><br>{{note2|'''Note:'''}} If your team is still collaborating virtually/socially distant, use the tools available to you as a constraint and see what creativity results<br><br>Case in point: The UIF team frequently creates quick videos like your Welcome video by filming our parts separately on our computer cameras and using iMovie to edit the pieces together. Does it look like we paid someone lots of money to make this? No. Does it get the point across? Yes. That’s all we’re asking of your team.<br><br>Once you've created your video, upload it on YouTube:<br>* Use a title that represents your project, and include your school name. Example: "Creating a maker community at <school name>" or "Student entrepreneurship club project at <school name>".* Use this format for the description field: "<school name> project video for the University Innovation Fellows program, created by <leadership circle names>. For more information, visit <link to your student priorities page on the wiki>.* Use appropriate tags, including University Innovation Fellows, Stanford University, <school name>, etc* Make the video public<br>Embed the video on your school's student priorities wiki page, and carry out your plan for sharing your video with your audience. Add a screenshot and link to your video to your team Mural board. Submit the link to your video, due October 10. Visit the [[2022:Training/Submitting Assignments|Submitting Assignments]] page for more on how to submit your assignment. <br><br>Remember: You don’t have to be on campus or together with your team to create an effective video! Here are a few Fellows' change stories, as examples of different styles of videos:<br><br>{{#widget:Youtube|id=qM2R5IgHa0A|width=60%}}<br><br>This video from Marshall University imagines what the school will look like in 5 years, and Fellows share how to achieve this goal.<br><br>{{#widget:Youtube|id=d-1fkZhCK5M|width=60%}}<br><br>Swarthmore’s 2019 video featured stop motion animation and a bulletin board.<br><br>{{#widget:Youtube|id=89d7Z_534tQ|width=60%}}<br><br>These Fellows from Saint Joseph University of Beirut filmed their parts separately and edited them together, combined with a cut paper animation.<br><br>{{#widget:Youtube|id=ci0lJFqSLK4|width=60%}}<br><br>This video from VVIT Fellows features each team member sharing one project idea.<br><br>{{#widget:Youtube|id=TI1TZeWU16E|width=60%}}<br><br>What if your video helped land a huge monetary donation to your school? Fellows Atin and Meenu from University of Maryland created this video in 2014 that showcased an amazing student-led hackathon. They showed us an example of what change could look like on campus. The video attracted the attention of the Founders of Oculus VR and eventually resulted in a gift of $31 million for a new Innovation Center. Read more [http://universityinnovationfellows.org/31mm-oculusvr-gift-to-umd-linked-to-fellows/ here]<br><br>

|title=Deliverable 2: Share artifacts the report from your stakeholder meeting

By the end of this week, you should have held your stakeholder meeting. As a reminder, this is an opportunity for you to have an in-person, face-to-face meeting with a group of campus leaders and faculty who are supportive of innovation and entrepreneurship (more on the stakeholder meeting). This is also an opportunity to practice your storytelling skills. You don't need to tell the same change story that you're working on If your storytelling artifact is ready for your projectstakeholder meeting, but you should consider share it during the meeting! If you’re holding your stakeholder meeting before your artifact is ready, the feedback and insights shared at your meeting could be helpful in defining some of the same elements as you craft topics your presentation (audience, goal, language, etc)artifact should include.<br> For this assignment, after you hold your meeting, we would like you to create and share a report of your first stakeholder meeting. This should contain:<br>* A one-page report account of the meeting, including an overview of the presentation and any feedback you received* Artifacts The artifact you created to complement your strategic story. If your artifact was a slideshow make sure you share a recording of you presenting the slideshow. Any other artifacts from the meeting (presentation slides, an agenda, photos from the meeting, an attendance list, etc)<br>You should email the report and artifacts to the stakeholders who attended your meeting as well as to those who were unable to attend. CC the UIF team (team@universityinnovation.org); this will lend further credibility to your efforts and demonstrate your connection to program leaders. We love supporting your network-building efforts and learn a lot about your ecosystem by checking out your awesome artifacts.<br><br>Additionally, collect the report and artifacts in a Google Drive folder so we have a permanent place where your artifacts are located. Here's a an [https://drive.google.com/drive/u/1/folders/0B-phQuncKkx2MXJSTm5paXktODQ example] of great organization of artifacts by Kettering University. {{note2|'''Note:'''}} Leadership Circles should elect one member of the team to send the email to attendees, copying the UIF team.<br>