*<u>'''Discover'''</u> and share new knowledge and new ways to lead through teaching, research, intellectual debate and use of technology.
*<u>'''Engage '''</u >and collaborate with across students, alumni, partners, professions and communities locally and internationally.
*<u>'''Empower'''</u> staff and students to grow, contribute, challenge and make a difference.
*<u>'''Deliver'''</u> obligations to staff, students, partners and communities while maintaining high standards and ethical behaviour.