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<span style="font-size: large"><span style="font-family: Arial; white-space: pre-wrap; background-color: transparent">Description: A three-day fair with an innovation contest that allows students from all majors to be introduced to innovation spaces and resources on campus. While it is something of a project in and of itself, its main goal is to raise awareness for other I&E resources.</span></span>
== <span style="font-size:large">Tactic #1 <br/></span> ==
<span style="font-size:large">Increase interest from last year for current engineering and business students. While the event will be open to everyone, this is the main target group.</span>
== <span style="font-size:large">Tactic #2 </span> ==
<span style="font-size:large">Plan event, seek advice from the University Innovation Fellows who did a similar one-day event last year.</span>
== <span style="font-size:large">Tactic #3<br/></span> ==
<span style="font-size:large">Advertise the event in January-Februatry, host event in the middle of spring semester, before the final engineering projects have been assigned for underclassmen.</span>
= Strategy #3: PopUp Class<br/> =