We believe that many students do not participate in I&E-related events because they are not aware of the existence of many of these activities and the benefits that students might derive from them. By adjusting the communication channels –which at the time have proven to be ineffective and to have little scope– students might come into contact with most of these events first-handedly. We will achieve this by leaving behind traditional and outdated methods of communication (like written notices and printed out info on bulletin boards), and switch to targeted advertisements on social networks, and catered messages.
=== '''Tactics + Milestones:''' ===
#Involve students of all departments, not just those familiar with I&E events, workshops and tools.