== '''Strategy #1: Host Innovation Workshops for Undergraduate Students ''' ==
'''== "Tactic #1"One of the primary problems that students in the Certificate Program face is coming up with an original business idea. As much focus intitally is placed on profitability and scalability, more creativity needs to be placed on the earlier stages of thought ideation. By providing an Innovation Workshop soley focused on generating ideas, the creative mindset needed to think outside-the-box and make truly progressive changes.<nbsp;/br> =='''
'''== "Tactic #2" =='''1:
== '''Strategy #2: Create Student Ambassadors for Purdue Entrepreneurship ''' ==