Resource:How to complete the Landscape Canvas

Background

The Landscape Canvas is a tool introduced in October 2013 as a tool that allows students to classify programs, classes, infrastructure and other resources on and off campus that are in support of their campus Innovation and Entrepreurship (I&E) ecosystem. Each of the five columns in the Landscape represent a phase in the process, from awareness to actualization. Borrowing from the Wenger model which studies 'Communities of Practice', assets on campus fall into one of five columns, namely those which call out to students as follows ...

Five stages of discovery of I&E

"Students, innovation and entrepreneurship is important. Make it a priority." (Perceived Value): In this way, a workshop, student or faculty member is generating awareness about the importance of I&E and perhaps conveying the fundamental elements of I&E to students.

"So, you want to learn more." (Potential Value): In this phase, students realize I&E is important and want to get involved in a deeper way by learning more and developing their skill set.

"You want to apply your knowledge to a specific project." (Applied Value): At this stage, a student wants to apply their knowledge of I&E to a specific challenge or program. They may form a design team or work solo to explore the potential of a unique innovation or venture opportunity.

"You have effectively engaged in I&E." (Realized Value): In this phase, a student or student-led team commits to an opportunity and works to see it through to impact, be it implementation in one location or commercial scale. The student(s) may license a technology, form or join a venture startup, attain legal status for their opportunity, and/or begin generating revenue for their innovation.

"You have fine-tuned your understanding of I&E and reframed your approach to your education and career." (Reframed Value): In this stage, a student venture is likely to move off-campus and look more like a typical growing small-medium sized enterprise or high-growth company. The student understands the innovation and entrepreneurship process and adopts an entrepreneurial mindset in all that they do. The student may demonstrate their command of I&E skills by applying it to changing venture strategy or pursuing new markets. A student may also join an existing venture or corporation, leading an intrapraneurial opportunity. Resources in the campus ecosystem that support a student in this phase include technology parks, wet-lab and manufacturing space. Leadership assistance through business and capital networks, as well as mentors and advisors.

Mapping the Innovation and Entrepreneurship assets on your campus will allow you to visually see what areas represent strength on campus and what areas are weak. and sharing that data on this wiki will allow students to see, at a glance, all the ways they can plug into creative, design, maker resources that can have a positive impact on society.

Download the Landscape Canvas

View the Landscape Canvas and complete as follows:

Directions:
1) Create a copy of this Landscape Canvas google spreadsheet and rename it to reflect your campus.
2) Research your campus assets on the web and by interviewing students, faculty and administrators. Enter relevant program name, club, course or item in all worksheets of Landscape Canvas except for 'Example' worksheet. Include estimated enrollment numbers, key contacts & websites.
3) Get feedback. Don't worry about capturing everything before you 'Get out of the building' and interview other stakeholders for their perspective. Use the 'Share' feature to gather input and share your Landscape Canvas with others. Create a wiki page for your campus on UniversityInnovation.org and embed your Landscape Canvas using the following wiki code: http://www.mediawikiwidgets.org/Google_Spreadsheet
4) As your institution adds new courses, programs, resources and mechanisms that advance I&E on campus, update your Landscape Canvas google spreadsheet.