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== <span style="font-size:large;"><span id="docs-internal-guid-15a44742-e2ae-624f-6683-ebc337148279"><span style="font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Strategy Five: Improve Initium center’s communication so more students can know it and take advantage of it benefits</span></span></span><br/> ==
<span id="docs-internal-guid-15a44742-e2ae-624f-6683-ebc337148279"><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">A known problem is that not many students know all the things that Initium provides, and just some know that Initium had a web site, and if they know they never use it. In Initium’s website there is all kind of information about everything they make. Improving Initium’s center’s communication may go together with making students visit it’s website more often. This is a complex situation, because it involved advertising something that students not usually like.</span></span><br/><br/><span id="docs-internal-guid-15a44742-e2ae-624f-6683-ebc337148279"><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">'''-''' Step #1</span><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">: Hire a publicity agent and receive advices from them. This would be temporary. </span><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Matias will handle this task at the end of March.</span></span><br/><br/><span id="docs-internal-guid-15a44742-e2ae-624f-6683-ebc337148279"><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">- Step #2</span><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">: Have a innovative and fun event that raise the public image of Initium and where the students can understand what Initium can offer but in a creative way with Snapchat for example. </span><span style="font-size: 14.6667px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-style: italic; vertical-align: baseline; white-space: pre-wrap;">Cecilia and Romina will handle this task at the end of May.</span></span>
== <span style="font-size:large;"><span id="docs-internal-guid-15a44742-e2ae-624f-6683-ebc337148279"><span style="font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Strategy Six: Create a Design Thinking Space where UM students can go at any time to work in their projects</span></span></span><br/> ==