Resource:How to inspire social entrepreneurship through a movie and discussion group

Hosting an experiential event

---

CONCEPTUAL PLANNING

Introduction should consist of a small paragraph containing:

- Event: what do you want to do

- Host: who will be coordinating the event

- Topic: what do you want your focus to be

- Numbers: target audience & quantity

Need and goal should be clearly established for yourself and others helping with the event. 

- Assess the need: develop a plan to delve into the intricacies of the desired goal

- Filling that need: does the movie and discussion group satisfy the goal

Audience 

• Primary audience -  idetify, find, and attract this audience to spread vison on social entrepreneurship.

Facilitator 

• Roles for planning, executing, and assesing the event. A person can perform muliple jobs. A group of dedicated individuals is recommended for holding a successful event.
• An appentice should also be assigned

1. Resource Explorer - looks for opportunities
2. Team Worker-cooperative
3. Coordinator - organizes goals, delegates, and advocates decision-making
4. Implementer - turns ideas in actions
5. Shaper - dynamic and able to overcome obstacles easily
6. Finisher - time and detail oriented 
7. Solver - able to solve complex scenarios
8. Maven - specific skills in area of interest
9. Evaluator - judges, sees and discerns event

---

DESIGNING

Activity and Content

• Activity to Engage Community

1. ​Pre-event meetings
2. Media sent and community well informed
3. Prediscussion - speakers or poster sessions are possible
4. Movie Showing
5. Postdiscussion - informal setting, formal setting, speaker, poster session possible
6. Invite to platform for more ideas like a online group

• Materials to convey social entrepreneurship

1. Movie
2. Projector and electrical source
3. Seating
4. Catering
5. Prediscussion room
6. Post discussion
7. Online group 
8. Platforms for future action

• Teaching the Idea 

Format 

• Structure of Event 

1. Pre-Showing Chatting and Catering
2. Introduction to Movie
3. Showing of Movie (Intermission Possible)
4. Post Movie Discussion and Networking 
5. Platform for continuing discussion and networking (website)  

• Length of the Event

Space 

• Desirable Elements - lighting, outside, inside, seating style, catering
• Location - open space, closed room, near heavy traffic area, remote
• Find the right space - number of people, logistics of showing, catering, ect.
• PLAN FOR UNEXPECTED EVENTS - rain, overfill of people, ect.

---

DETAILS

Dates 

• Select the date

1. After School and/or Work
2. During a post-test or non-test week
3. Complies with format and space chosen
4. PLENTY OF ADVANCE NOTICE! (MORE THAN 3 MONTHS)

Cost 

• Fundraising - asking departments and various sectors of campus community
• Sponsorships - network with local companies, large corporations, and other venues.

Finding the funds:

1. Ask around campus, specifically groups who show special interest in social entrepreneurship
2. Network through UI Fellows
3. Ask for references to those who cannot give you funds
4. Use NCIIA as a resource

Branding 

• Brainstorm the message you want to convey: social entrepreneurship
• A logo
• Youtube videos for more information
• Website available

Promotion

• Inviting participants:
• Various Department
• Flyers and Internet groups, links and websites
• ​Limited or Unlimited Seating
• Personal to each person
• On or off campus participants

• Sharing details​:
• Email
• Online website
• Other campus events
• Flyers
• Text messages, twitter, vine, ect.
• Pre-events

Support

You will need a reliable group of students, faculty,  and staff needed to facilitate prior to and during the event

• Use the 'Faciliator' Section above for kinds of roles needed
• Recruite an array of volunteers from backgrounds, ages, and experience
• Create groups that manage meaningful duties

Event logistics 

Prior Event: 

1. Information sent to participants
2. Volunteers know positions explicity and are organized
3. Catering, Movie liscense, space, and other detail-oriented aspects are attended to
4. Movie, sound, recording equipment
5. Space specifications and catering is set
6. "BACK UP" preparations are ready

During Event:

1. The audience is relatively quiet
2. The event is being recorded for speakers, posters, ect.
3. Sound and Visuals are working well
4. Audience is comfortable
5. 'Shaper' volunteers are ready if needed
6. Space for postdiscussion is ready

After Event:

1. Clean- Up crews
2. Evaluation of event scheduled for main volunteers

Media capture 

• Photos or videos recorded on website, twitter, ect.
• Live recording

---

POST EVENT MAINTENANCE

Greenbulb.JPG

Evaluation

• Conduct a survey over the material
• Ask participant if the movie changed behavior and how
• Record any new social entrepreneurship ventures starting on campus
• Observe new growth in social entrepreneurship in various disciplines

Future events 

• Ensure the event occurs again

Future leadership- before event occurs have an apprentice following foot steps

-give apprentice all notes from experience

Tips 

• catering and prizes attract audiences and should be well planned
• reaching out to companies and departments works well
• having a smaller event during the day of the main event aids in publicizing the movie