Changes

== Overview<br/> ==

[500 words about Penn State offers many Innovation and Entrepreneurship resources varying from classes, to organizations to attaining funding for entrepreneurial activities. Its biggest contributor of growth has been the positive aspects "Invent Penn State" initiative, started in 2015. It was a pet-project of the Innovation and Entrepreneurship ecosystem on campus current President, Eric Barron, and has lead to buildup of entreprenuerial resources in nearly every facet of Penn State life. There are over 150 classes offered in the two gaps you believe will enhance varying areas of entrepreneurship. There are 5 minors offered in the Iumbrella&E nbsp;topic of entrepreneurship, as well as "Launchboxes" (innovation hubs/incubators) at every campus in the ecosystem . Lots of the growth has been spurred on by various student organizations such as Innoblue (the primary entreprenuership club on your campus]), HackPSU (organizes by yearly hackathons with corporate sponsors), Enactus (a project-based social entreprenuership club), and Happy Valley Capital (a VC interest club). Penn State also has pitch competitions in nearly every academic discipline for startup ideas. Lastly, Penn State has a large industrial park, dubbed "Innovation Park", for local and university startups to operate.

Link Although Penn State has done a great job in building up these opportunities, there are still some ways we believe we can improve. We would like to Prezi overview provide more inspiration for students to become entrepreneurs, provide a greater culture of entreprenuership, and increase the visibility of campus ecosystem:suitable entry points in to the community. We will carry out these goals by increasing VC presence, providing entry information to freshmen, and elevating successful entreprenuerial alumni.

{{#Widget:Prezis|id=_sto8qf_0vcs}}<br/> =

== Calling all students =Strategy #1: Inspiring Students to Take Part<br/> =

*Where: [Google Hangout On Air <a href="<a href="[http://www.google.com/+/learnmore/hangouts/onair.html http://www.google.com/+/learnmore/hangouts/onair.html]">[http://www.google.com/+/learnmore/hangouts/onair.html http://www.google.com/+/learnmore/hangouts/onair.html]&lt;/a&gt;">[Step #1]&lt;/a&gt; or other existing meeting of students interested in I&E in Engineering.]*When: [Date, Time]*RSVP: [your email address, google form, eventbrite or meetup link]Exploring New Marketing Channels for Content ==

== Strategy #1*Description: Perceived - Bettering Speaker Series The current Invent Penn State marketing channels are good at PSU<br/> ==keeping students engaged, however we think that we need different outreach channels if we truly want to make our ideas a success and grow the ecosystem as whole.*Some ideas:*Postering Campaign (our poster prototypes worked well)*Pitching at Student Organizations*Banners?*Pushing students to join the existing mailing list*Innoblue Website

== Step #2: Alumni Centered Content == *Description: We want to take stories from inspirational entreprenuerial alumni, and share them with exisiting students in an easily accesible format. We hope that by showing students what their predeccesors have accomplished, it may inspire them to take a leap of faith in to entreprenuership. We will dispurse this information through the above marketing channels. = Strategy #2: Creating a Buzzing Culture of I&E around Campus<br/> = Following are an array of strategies that will fully address Gap #1 2 over a 2-3 year period: == Primary Tactic: Increasing VC Presence == *Description: We have noticed that many of the US Entreprenuership hubs have a booming VC environment to accompany the growing businesses. Our hope, is that by increasing visits from major VC partners/companies, we will enable more local/university based startups to florish. This will in turn increase our reputation as a startup university and attract more VCs.*Ideas:*Investor Bus Tours like [https://www.events.revolution.com/ Rise of the Rest]*Elevating the few VC firms that are present at Penn State: 1855 Capital and Contrary Capital*Work to increase Contrary Capital's presence on campus

== Secondary Tactic #1: Outreach group, Logistics group, Marketing GroupChanging the Rules ==

*Description: Get three different groups on campus Penn State currently has a rule that are concentrating on promoting entrepreneurship no revenue generating business can be started or operated on campus. By splitting them up into committees, it easier If we want to mark progress. The outreach group would be responsible for reaching out take our ecosystem to alumni and businessesthe next level, interviewing them, convincing them to speak at PSU, and knowing their availability. The logistics group would be responsible for all PSU-backend things, such as booking rooms, finding PSU availability, and confirming dates and times with speakers. The marketing group would be responsible for marketing the speakers to students to increase involvement. Each committee will have a head who that is responsible for making sure something that work gets done in a timely mannerwill really need to change.&nbsp;*Team Leader:: Entrepreneurship Speaker Overall*Milestones:&nbsp;*Find interested students 2/13*Make committess 3/13*Get a lineup of speakers 6/13*Start speaker series 10/13

Tactic = Strategy #23: Department BoardIncreasing Entry Point Quality and Visibility =

*Description: One faculty member and one student from each department will sit on a boad There are two main tactics we plan to inform the other departments regarding all entrepreneurial activities including, but not limited employ for increasing ease of access to, speakers. Then it can be decided whether that speaker coud also visit another department, or if they could hold a meet and greet with a few students.*Team Leader:: Department Outreach*MilestonesPenn State's I&E ecosystem:&nbsp;*Find department heads who are interested, and inform them of the board 12/13*Get department head to suggest a faculty, who will then suggest a student 2/13*Hold first meeting 3/13

== Strategy Tactic #21: Creating a Checklist ==<div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: Applied12pt; font-family: Bettering Innovation Spaces Calibri, Arial, Helvetica, sans-serif;">Description: We are hoping to create a small and Communicationeasy to use checklist for Freshmen to use to explore the I&E ecosystem. We want to include this resource in the NSO materials that accepted students receive when they first arrive on campus. The checklist will be a simple flyer with little tasks that students can accomplish to "get their feet wet" in the ecosystem.<br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/> </div>== Tactic #2: Spend A Summer Day ==<div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;"><br/></div><div style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-size: 12pt; font-family: Calibri, Arial, Helvetica, sans-serif;">Description: The university has a "Spend A Summer Day" program that allows prospective students to explore academic disciplines or colleges that they may be interested in at Penn State. Given that Invent Penn State as nearly as many facets as a college, we believe that we can create an information session that students can attend which allows them to get a taste for the PSU I&E resources. Additionally, students voluntarily sign up for these session, which means we would be getting in front of the interested demographic.</div><div><br/></div>

*Description'''Current Fellows: By building two innovation spaces to foster two different type of businesses, students will want to venture more into entrepreneurship. For a service based business, the innovation space should be built in the business school. For a product based business, the innovation space should be built in the engineering or IST school. The product based innovation space should include woodwork and manufacturing machinery.*Team Leader:: &nbsp;TBD*Milestones:&nbsp;*Talk to department heads/president of university 12/13*Get student, faculty and alumni support 3/14*Find donors 6/14*Construct a plan with heads of the university 10/14'''

Tactic #2: [Name of tactic[Michael Miller|Michael Miller]]

*Description [250 words on why this strategy will solve this gap on your campus]*Team Leader:: [Either your name, TBD or create a title assigned to the person who volunteersHayden Long|Hayden Long]*Milestones: [A set of bullets that characterize the work that would likely need to be executed, along with mm/yy]

Tactic #3'''Previous Fellows: [Name of tactic]'''

*Description [250 words on why this strategy will solve this gap on your campus]*Team Leader: [Either your name, TBD or create a title assigned to the person who volunteersMridul Bhandari]*Milestones: [A set of bullets that characterize the work that would likely need to be executed, along with mm/yy]