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Organization:The Lean Startup Movement

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= Overview =
[[File:Lean.png|border|left|Lean.png]] <span idstyle="docsfont-internal-guid-3e452463-827a-5c43-5a25-298f4028195asize:medium;"><span><span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">The Lean Start Up Movemen]t Movement (LSM) is a paradigm shift in product and business development that was introduced by Steve Blank and further popularized by Eric Ries, the author <span style="font-family:arial,helvetica,sans-serif;">of the bestselling book, </span></span>''<span style="font-family:arial,helvetica,sans-serif;">The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses</span>''<span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;"><span style="font-family:arial,helvetica,sans-serif;">. This concept was initially inspired by the Japanese “lean manufacturing” concepts from the 1980s & 1990s&nbsp;where companies compa</span>nies would focus on processes that create value - more specifically, features and services that customers are willing to pay for</span>.&nbsp;<span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">By producing utilizing a scientific approach in which minimal viable productsare produced, manufactures were able to bring the product to market quickly and iterate based on the feedback received. This is the core of the lean startup movement: rapid prototyping coupled with extensive analysis on </span></span></span><span id="docs-internal-guid-3e452463-827a-5c43-5a25-298f4028195a"><span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap"><span style="font-size:medium;">of</span></span></span><span style="font-size:medium;"><span><span style="font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">customer interactions to pinpoint key values and product-market fit.</span></span></span>
<span style="font-size:medium;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;">The Lean Start Up Movement consists in the most efficient way possible to reduce the risk of failure since it is basically an approach for lauching </span></span><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;"><span style="font-size:medium;">launching</span></span><span style="font-size:medium;"><span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; white-space: pre-wrap;">new products into the market based on hypotheses that must be tested and validated by scientific experimentation.Therefore, testing the products and their vision regularly helps avoid failure.</span></span>
= Purpose =
<span id="docs-internal-guid-3e452463-8281-2660-5329-477918813705"><span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap">[[File:Ries.jpeg|frame|left|Ries.jpeg]]Building off ’s methodology on “customer development," the Lean Startup (LS) Movement has since boiled down to a simple mantra: ''Build, Measure, Learn''. The full lean startup methodology has three key phases. Modeled with the business model canvas </span><span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap">in mind, the first step begins with using the canvas to map out and organize business hypotheses. Founders test their theories by bringing minimal viable products to market and use real customer feedback to validate their hunches. Finally, using market insight and agile development methodologies, founders iterate and pivot their way to nirvana (product-market fit). Eric Ries is best known for his contributions to the third and final phase on his approach to agile methodology. The LS framework is one of the first to offer a clear understanding into successful startup development among investors, academics and entrepreneurs.</span></span>
  <span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;">The LSM favors experimentation over elaborate planning and customer feedabck over intuition. Its goal is to create an institution, not just a product. Furthermore, the LSM guides the manager through the production process to ensure the products are fulfilling customers' needs, are sustainable, and attract early adopters who eventually become the customers when the products are launched.</span>
= Distinct Differences From Other Offerings =
<span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;">The Lean Startup provides a scientific approach to creating and managing startups and get a desired product to customers' hands faster. The difference between Lean Startup and other movements lies in the fact that this approach eliminated uncertainty, and it lies on the premise of 'Should this product be built?' instead of 'Can this product be built?'.</span>
 
<span style="background-color: transparent; color: rgb(0, 0, 0); font-family: Arial; font-size: 15px; white-space: pre-wrap;">[[File:Process.png|border|right|Process.png]]</span>
= Impact Achieved For Students and Campus =
The Lean Startup Movement is the supporting philosophy of several launch pads, accelerators and incubators found on campuses around the country. Steve Blank has strong academic ties with both Standford and UC Berkeley. Having created the Lean Launchpad, Blank's example has spread to other prominent start-up hotspots such as Launchpad Central and NYU's Summer Launchpad.
 
 
 
 
= Steps Required To Bring Resource to Campus =
<span style="color:#000000;"><span style="font-size:medium;">Several prominent companies like Intuit and Dropbox have begun to publicly employ the Lean Startup ideals&nbsp;</span></span><span style="color:#000000;"><span style="font-size:medium;">ideas</span></span><span style="color:#000000;"><span style="font-size:medium;">. These principles are also taught in classes at Harvard Business School and are implemented in municipal governments through Code for America.</span></span>
<span idstyle="docs-internal-guid-3e452463-8286-da7e-cf0e-98551c7631cccolor:#000000;"><span style="font-size: 15pxmedium; "><span><span style="font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Bringing the Lean Startup Movement to your campus is as easy as going to watch Steve Blank’s </span></span></span></span><span style="font-size:medium;"><span id="docs-internal-guid-3e452463-8286-da7e-cf0e-98551c7631cc"><span style="font-family: Arial; background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">[https://www.udacity.com/course/how-to-build-a-startup--ep245 <span style="color:#3300ff;">free lesson on Udacity, <i>How To Build a Startup</i></span>]</span></span></span><span style="color:#000000;"><span style="font-size: 15pxmedium; "><span><span style="font-family: Arial; background-color: rgb(0transparent; vertical-align: baseline; white-space: pre-wrap;">, 0, 0)</span><span style="font-family: Arial; background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">where he breaks down the key tools and steps to build a successful start-up (or at least reduce the risk of failure). </span><span style="font-size: 15px; font-family: Arial; color: rgb(0, 0, 0); background-color: transparent; vertical-align: baseline; white-space: pre-wrap;">Upon learning the basics and understanding the Lean Launchpad offering, students can replicate the framework on their own campus.</span></span></span></span> <span style="background-color: transparent; font-family: Arial; white-space: pre-wrap; font-size: medium; color: rgb(0, 0, 0);">Students can also attend the annual Lean Startup Conference in San Francisco with Eric Ries in attendance there.</span>
= Contact Information =
*''Bhavik JoshiHow to Build a Startup ''Udacity Course link:&nbsp;<br[https:/>CEO / Co-Founder of LaunchPad Central<br/>bhavik@launchpadcentralwww.udacity.com&nbsp;<br/><brcourse/>Or, connect with him on how-to-build-a-startup--ep245 [1]]*Website: [httphttps://wwwleanstartup.linkedinco/ https://leanstartup.comco/pub]*Lean Startup Conference: &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Twitter:&nbsp;[https:/bhavik-joshi/0twitter.com/8a1/87 LinkedInleanstartup @leanstartup]<span style="font-family &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Email: arial, sans-serif&nbsp; font-size[mailto: 13pxinfo@leanstartup.co info@leanstartup.co] &nbsp; &nbsp; &nbsp; &nbsp; white-space&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Blog: nowrap&nbsp;">[http://www.<startuplessonslearned.com/span>Startup Lessons Learned]  [[Category:Organizations]]